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University of Minnesota Athletics
Gophers, Cub Announce Content Agreement
4/19/2017 12:00:00 AM | Football
April 19, 2017
Golden Gopher Athletics and Stillwater, Minnesota-based Cub have announced an innovative new content agreement that will give Gopher fans a unique inside look into new football coach P.J. Fleck and his Gopher Football program: "Elite Access" presented by Cub.
Each week through the conclusion of the 2017 Gopher Football season, the Gophers will be sharing never-before-seen content (photos, videos and more) via several social media channels (including Facebook, Twitter, Instagram and YouTube) that will give fans even more access into Coach Fleck and his Gophers program.
Thanks to everyone who came out & to @cubfoods for this behind-the-scenes #EliteAccess look at today's #Gophers spring game! pic.twitter.com/620KzbxWJf
-- Minnesota Football (@GopherFootball) April 16, 2017
Content will include behind-the-scenes photos, short videos, animations and much more.
"Even after spending just a few months in Minnesota, it's clear that Coach Fleck has already generated a tremendous amount of buzz both locally and nationally in Gopher Football," said Greg Gerlach, General Manager of Gopher Sports Properties. "Through this agreement with Cub, we're seeking to feed fans' appetite for quality content, pushing the Gopher Football brand even more."
Look for "Elite Access" content, presented by Cub, all season long on the Gopher Football official Facebook, Twitter and Instagram pages, as well as the Gophers' official YouTube channel. All "Elite Access" content will also be aggregated online at www.GopherSports.com/EliteAccess.
