University of Minnesota Athletics

Matt Majka Participates in Leadership U Speaker Series

3/24/2021 1:07:00 PM | Leadership U

Leadership U welcomed Matt Majka, President of the Minnesota Wild, on March 5th for another Speaker Series event. Majka gave a thought provoking presentation on building a brand, leadership, and culture and how these three concepts are connected. Building a brand is a combination of both science (research) and art (creativity). The most successful brands are those that are consistent, continually improving, clear, and differentiated from their competitors. 

So how is the idea of building a brand related to leadership? Organizations have a brand, but when it comes to leadership, we each have our own "leadership brand". Majka discussed and stressed, "It is equally important for individuals to whittle your own brand down to three words like you would with a company brand." He also explained that leaders come in all shapes and sizes and there is not one ideal way to lead. When building your company's culture, the company's brand should play a role in the company culture. Creating a few values that your company will hold on to will help you live out the company's culture and brand. 

The passion Matt Majka has for Minnesota and specifically, the Wild, was felt throughout his presentation. It was a true privilege to listen and learn from his insights.

Matt Majka is a Gopher Alum and graduated with a communications degree. After graduating, Majka spent 13 years at Rollerblade and then transitioned to the Minnesota Wild where he has been ever since and currently he serves as their president. You can learn more about Matt Majka and his time with the Wild HERE.

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Thursday, May 11
Speaker Series - Laura Halldorson
Wednesday, April 05
Speaker Series - Kamal Mohamed
Tuesday, February 14
Speaker Series: Tony Sanneh
Thursday, December 01