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MNSE 2026 World Junior Championship arena entrance

2026 IIHF World Junior Championship Generates $71.5 Million in Economic Impact for Minnesota

4/28/2026 9:00:00 AM | Men's Hockey

Global Hockey Event Drives Tourism, Supports Jobs, and Delivers Lasting Benefits Across the State

MINNEAPOLIS/ST. PAUL - Minnesota Sports and Events today announced the results of an official economic impact study of the 2026 IIHF World Junior Championship, revealing the tournament generated $71.5 million in total economic activity across the Twin Cities region. The study, conducted by the University of Minnesota Extension, underscores the event's significant contribution to Minnesota's economy, workforce, and global reputation as the "State of Hockey."
 
Held from Dec. 26, 2025, through Jan. 5, 2026, World Juniors brought together the world's top men's under-20 hockey players from 10 nations, along with fans, teams, and media from across the globe.
 
"The World Junior Championship once again proved that Minnesota delivers world-class events with meaningful economic and community impact," said Wendy Blackshaw, president and CEO of MNSE. "Beyond the excitement on the ice, this tournament brought visitors, supported local businesses, and showcased our region on an international stage."
 
Key Findings from the Economic Impact Study
  • $71.5 million in total economic impact generated across the Twin Cities
  • 385 jobs supported and $21.1 million in labor income created
  • $4.8 million in state and local tax revenue generated
  • $40.7 million in direct spending, including attendee and event operations expenditures
  • Visitors accounted for 73% of total economic activity, driving significant new spending in the region
In total, more than 247,000 attendees were recorded across tournament games and fan events, including the Bold North Breakaway fan festival, reinforcing the event's broad community reach and appeal.
 
Tourism and Local Business Impact
The study found that visitors were the primary driver of economic impact, spending an average of $451 per trip, compared to $77.60 for local attendees.
 
Spending was concentrated on key sectors, including:
  • Hotels and lodging
  • Restaurants, bars, and entertainment venues
  • Retail and shopping destinations
  • Transportation and local services
Nearly one quarter of attendees traveled from outside the region, and among those visitors, 88 percent said the tournament was their primary reason for visiting Minnesota, demonstrating the event's strength as a tourism driver.
 
A Statewide and Lasting Impact
Beyond the Twin Cities, the event extended its reach across Minnesota, with pre-tournament exhibition games hosted in Bemidji, Duluth, Mankato, and Rochester.
 
Attendees cited world-class facilities, welcoming communities, and strong dining and entertainment options as highlights of their experience, key factors that contribute to repeat visitation and long-term economic benefits.
 
"The World Juniors was more than a hockey tournament. It was an opportunity to showcase Minnesota to the world," said Minnesota Sen. Karin Housley. "From our arenas to our communities, we delivered an experience that will continue to benefit our economy and tourism industry for years to come."
 
Continuing Minnesota's Legacy of Major Event Success
The results place the 2026 IIHF World Junior Championship among Minnesota's most impactful sporting events, continuing a track record of success that includes Super Bowl LII, which generated more than $450 million in total economic activity for the state.
 
Together, these events reinforce Minnesota's position as a premier destination for major national and international events, delivering measurable economic returns while creating lasting community and tourism benefits. Since 2018, more than $800 million in economic impact has resulted from hosting major events in Minnesota.
 
About Minnesota Sports and Events
Minnesota Sports and Events is the state's sports commission, focused on driving economic growth and enhancing quality of life through the attraction, promotion, and execution of world-class events.
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